New York, March 7, 2020 — Coach is proud to announce the award-winning actress, singer and producer Jennifer Lopez as the brand’s new global spokesperson, who will be photographing high-end ready-to-wear, leather goods, handbags and Advertising image of footwear series.
Jennifer Lopez, who has been acting with his own ideas and style since starting his career, has become an international superstar who has redefined industry standards at many levels. Just like Coach, this brand founded in New York 78 years ago holds the belief in true self-expression, is known for its leather craftsmanship, quality and classic New York style, and upholds the spirit of optimism, tolerance and authenticity.
“I am very happy to have the opportunity to work with Coach.” Jennifer Lopez said: “This is an eternal classic brand that I have always admired, and the upcoming spring and summer collection is fully in line with my personal style, the perfect fusion of trend and personality.”
Stuart Vevers, executive creative director of Coach, said: “Jennifer is very sincere and candid. She is always so firm and opinionated, insisting on her own way and doing things her own way. She truly interprets the brand spirit of Coach and the latest advertising image blockbusters. Attitude. “” I really like the classic Signature C handbag mentioned by Jennifer in the 2002 MV “All I Have”. She is from New York like Coach. The combination of the two is more natural and natural. I can work with Jennifer and Juergen Teller. Feeling particularly excited. “
Coach is a leading design brand from New York, covering modern luxury accessories and lifestyle products, including luxury leather goods, apparel, shoes, perfumes, glasses and more. Founded in 1941, Coach has a long-standing reputation for superb craftsmanship. As a symbol of American free spirit, Coach’s design is extremely creative and original, reshaping the definition of luxury exclusive to Coach today with a modern perspective. No matter when and where Coach is the perfect synonym for New York style. Through physical stores (direct-operated stores and travel retail stores) and coach’s official website coach.com, Coach products are sold in nearly 55 countries and regions around the world. Coach is one of the brands of Tapestry, Inc. Tapestry, Inc. is publicly listed on the New York Stock Exchange under the symbol TPR.